The Pepsi Challenge

The Pepsi Challenge returns – and it’s coming to Minneapolis!

PEPSI® is bringing the iconic blind taste test to your area, inviting consumers to put their taste to the ultimate test and decide for themselves who has the superior-tasting cola.

Last year, the Pepsi Challenge results were undeniable. In 2025, Pepsi Zero Sugar beat Coca-Cola Zero Sugar in the majority of stops along the national Pepsi Challenge tour – including Atlanta, Coke’s hometown — with more than 66% of participants choosing Pepsi Zero Sugar.

Now, fans across the Minneapolis area will have the chance to take the famous challenge!

Winstock Country Music Fest

• Date and Time:
  • June 19: 2 PM – 9 PM CT
  • June 20: 11 AM – 6 PM CT
• Location: Winstock, 3233 230th St, Winsted, MN 55395
• Ticket Needed: No